Our call tracking software identifies the marketing channels that are not only generating leads but also converting into sales. This tracking allows businesses and advertising agencies to:
• Determine which marketing channels are bringing in qualified leads that result in conversions
• Allocate marketing dollars to sources that have proven to provide a return on investment
• Determine patterns of which day, time and locations generate the most leads
Know who is calling and how they found you - the instant they call.
By assigning a tracking number to each campaign you want to track, you can link calls back to the campaign. Dynamic tracking code placed on your website will enable your business phone number to update to the correct tracking number based on how a visitor found your site.
When calls are received, you will instantly see them in the call log and know valuable information about that caller so you can make the perfect pitch.
Call Tracking Metrics suite of reporting will tell you who called, how they found you, patterns in call timing, patterns in caller location, keywords leading to calls, landing pages leading to calls, how each of your CSR's are performing on calls, and even the ROI on your advertising costs for each of your campaigns.
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